Ira Glass shares advice on how to tell your story across any medium.

Ira Glass of NPR’s This American Life recorded a session about storytelling with Current TV back in 2009. The videos just popped up on my radar again recently, courtesy of the wonderfully animated version of one portion below, which inspired me to share.

I think it’s important to note that Ira’s advice isn’t on writing, but on storytelling, which applies to every creative endeavor imaginable. Whether you’re making music, crafting a radio program, taking a photograph, or engaging in any other artistic medium, you’re essentially telling your audience a story. And anyone who’s ever tried to do that will probably be familiar with the frustration Ira articulates below.

The thing I would just like to say to you with all my heart is that most everybody I know who does interesting creative work, they went through a phase of years where they had really good taste and they could tell what they were making wasn’t as good as they wanted it to be. They knew it fell short. It didn’t have the special thing that we wanted it to have. And the thing I would say to you is

everybody goes through that.

So you see, you’re not alone storytellers. The only remedy is to plow through and get your story out there. Your taste will tell you when you’ve got it right.

But don’t take it from me. Take it from the melodic, dulcet, if slightly nasal tones of radio’s favorite curator, Ira Glass.